Achieving Adsense success is not impossible or out of reach. Though Google Adsense is often overlooked by people trying to make money on-line, it is often because of a misconception that you cannot make a lot of money with it. However this is not true and it is possible to generate impressive revenue per 1000 impressions. In addition there is the benefit of monthly cash payments, no customers to deal with, and no need to worry about affiliate programs being stopped forcing you to find new revenue streams.
The Secret to Adsense Success
The trick with Google Adsense is to have a niche targeted site. Your domain name and pages should be based around keywords that attract a pricey cost per click (CPC) on the Adwords side. Google typically pays about 60-70% of Adwords revenue to the Adsense publisher – so you can get a fair idea of how much you can expect to earn by using the free tools Google provide for Adwords users. The people who make small money (per 1000 visitors) usually have non-targeted sites, or get a lot of traffic from countries where the Adwords customers are not targeting.
For obvious reasons, it is probably not wise to pay for traffic for your Adsense site. Because it is doubtful you will get traffic cheap enough to make a profit, and depending on the source it could be against Google’s Terms of Service. The best sources of traffic are organic search engine traffic, as well as traffic from forums, web 2.0 sites and repeat visitors.
If you want to achieve adsense success you have two choices for content. One option is to produce a lot of content quickly to get maximum SEO benefit, another option is to slowly build up quality content for the purpose of adding value and attracting repeat visitors. It is up to you which way to go, although I have had success mixing the two approaches. For example you could post a lot of quick content on your blog, but link to your best posts on the “blog roll” section of permanent links.
To maximize your click-through rate I recommend experimenting with different size ads and different locations. Placing the ad unit between the header and the blog post worked best for me, as it gets the attention of someone who visited. Remember that Adsense takes people away from your site, so it could be detrimental if you are trying to sell products on your site. If this is the case you might want the ad unit towards the bottom, so people only click if they are not interested in your product.
Colors – there are many options for colouring the ad unit. I recommend sticking with the default colors as they work best for me. Choose a color scheme for your blog so that you have a background that matches the Adsense units you are using.
I hope this gives you a flavour of how Adsense can make you good money. Over a number of websites you could earn a full time living purely from Adsense income, and never deal with a screaming customer again! Have you achieved Adsense success with your sites, share any tips or advice in the comments!
21 comments
Tweets that mention Achieving Success with Google Adsense | Info Carnviore -- Topsy.com says:
Feb 9, 2011
[…] This post was mentioned on Twitter by katewilson, The Blogging Ninja. The Blogging Ninja said: Achieving Success with Google Adsense http://bit.ly/i3VcHY […]
BizSugar.com says:
Feb 9, 2011
Achieving Success with Google Adsense…
Google Adsense is often overlooked by people trying to making money online. It is however possible to achieve adsense success by following some simple advice. Achieving Adsense success is not impossible or out of reach, it is often because of a misconc…
[BLOCKED BY STBV] Featured in Blokube.com says:
Feb 9, 2011
Achieving Success with Google Adsense…
Google Adsense is often overlooked by people trying to making money online. It is however possible to achieve adsense success by following some simple advice, it is often because of a misconception that you cannot make a lot of money with it. However t…
SERPD says:
Feb 9, 2011
Achieving Success with Google Adsense…
Achieving Adsense success is not impossible or out of reach. Though Google Adsense is often overlooked by people trying to make money on-line, it is often because of a misconception that you cannot ……
Dana says:
Feb 9, 2011
Google AdSense surely needs the right niche to be success. I experienced that the product type niche is good for AdSense.
olddogg.com says:
Feb 9, 2011
Achieving Success with Google Adsense | Info Carnviore…
Google Adsense is often overlooked by people trying to making money online. It is however possible to achieve adsense success by following some simple advice….
Kimi@best phone 2011 says:
Feb 9, 2011
Adsense is the most reliable monetizing network for our blog, in my opinion..
AdSense is the fastest network that pays always in time, though the amount is not as much as affiliate marketing profits, still, i love AdSense
I notice big ads are better converting, thanks for the tips!
Daniel Snyder says:
Feb 10, 2011
I agee Kimi, it is one network I can sit back and relax and still expect a cheque from. I would love to increase my revenues, and for that reason I’m thinking of getting into some niche sites this year…
Looking4 Purpose says:
Feb 9, 2011
yeah I used to have it, I wish they would have gotten my account straightened out now I can no longer have adsense so its a shame.
Daniel Snyder says:
Feb 10, 2011
Why can you not have adsense, were you banned by google for some reason?
Jeevanjacobjohn says:
Feb 12, 2011
Hey Martin,
Great Article !
I agree with your argument that niche targeted can work out well with Adsense. But still,Is adsense still worth the time ?
Daniel Snyder says:
Feb 12, 2011
Is adsense worth the time? What time? Set it up and leave it. How can getting cheques in the mail not be worth your time?
Suresh Khanal@Bivori says:
May 1, 2011
I guess $200/month is not bad money for our part of world Jeevan. I’m happy with it though its too low for my 1500/day visits on psexam site.
Nishadha says:
Mar 8, 2011
Keyword research is the most important thing if you want to be successful with Adsense, its about finding high paying keywords with low competition. Of course if you have the resources you can go for a competitive niche as well.
Martin Capodici says:
Mar 9, 2011
Yes I agree Nishadha – I usually do keyword research in Market Samurai (free edition will do) as it cross references traffic levels with estimated $ per click from adsense.
Daniel Snyder says:
Mar 9, 2011
I’m a fan of Market Samurai now too, and I’m finding it to be an incredible valuable tool, that saves a lot of time!
Daniel Snyder says:
Mar 9, 2011
This is true Nishadha. Of course one must weigh whether they want to put their time into targeting and writing articles around keywords, or writing what you want. Somehow I seem to often luck out and write articles that are centered around high value keywords. Yay!
Suresh Khanal@Bivori says:
May 1, 2011
Agreed with your points regarding niche. I have a website psexam.com that has 1500 visits per day but earns too little compared to what it had to. Most of my traffic are from India, Pakistan and some Arabian Countries. You are true that the niche is not suitable for Adsense. Looking for other ways of monetization that could better utilize the site traffic.
Martin Capodici says:
May 1, 2011
Suresh. Yes with a site like that I’d look instead into getting sponsorship from universities, colleges or private study courses in India, Pakistan or one of the other top countries you have for visitors. Think of the value of getting someone to enrole in a course, and charge them accordingly. You can use similar calulations as “Offliners” use to work out how much to charge clients for their work.
Suresh Khanal@Bivori says:
May 1, 2011
That’s a worthy suggestions. I was applying forces in wrong direction. I thought how I can increase traffic from US and the like, why did I not try to monetize from where my visitors are coming? Thank you very much, will look towards this opportunities.
Rich says:
Sep 19, 2011
It such thing that Google ad sense would help online marketing.Many of the common keywords today searching on web had greater competition. The keywords in the web are the significant role in marketing online strategy online.