Even though you may be fascinated by paper clips that come in different colors, you may not be able to find many people that share your passion. Without a question, if you want to create a viable money making blog, you have to be attuned to the kinds of things that draw the interest of a sizable audience. As a general rule of thumb, if you cannot draw 150 – 200 people to your site on a daily basis, it is not likely that you will make a sale. Therefore, before you start designing your blog and posting, it will be to your advantage to make sure that you can spot and take advantage of public interest trends.
Current News and World Issues
If you give it some thought, there is nothing quite like a disaster to draw attention. Invariably, this attention may also attract individuals that may be interested in cluster niche products. For example, if there is a tsunami, people may start thinking about having extra candles, or other emergency products. This may include everything from first aid equipment to blankets and extra food. At the very least, you can devote one post in your blog to relevant products. In fact, even if you have a site dedicated to electronic gadgets, you can use this opportunity to promote radios with weather bands, GPS systems, medical ID bracelets, and similar items.
Daily Life and Needs
While disasters may gain attention for a short period of time, eventually enthusiasm will wane. On the other hand, there are all kinds of mundane concerns that can send people looking for information at a moments notice.
Some of these concerns include:
- Weight loss and related health issues
- Elder care
- Medical malpractice information
- Marriage management
- Automobile financing and maintenance
- Job acquisition and retention skills
Chances are, if you make a list of all the things that you research online, you will come up with at least a dozen popular topics. In order to narrow in on a viable topic, you can use the Google keyword analyzer to find out how relevant the topic actually is. Consider a situation where you are trying to decide between a blog about marital infidelity and child rearing. Ideally, you should pick ten common phrases that come to mind for each subject. As you research each keyword, you will get a better idea of how much traffic you can draw to each site on a daily basis.
Being a Trend Setter
Did you know that it is downright foolhardy to try and sell products made from real fur? In fact, any remotely moral human being is sure to be offended by baby seals being pickaxed to death, anal electrocution of fur bearing animals, the role of abortion in Astrakhan fur, and the fact that cats/dogs in China are skinned alive.
On the other hand, this particular audience is also known for choosing vegetarian diets and natural health remedies. As a result, you can draw these people to your site with animal rights information, and then provide information about vegan cook books, herbal remedies, and websites where they can donate to animal rights charities. When your blog features activist elements, readers will know that you also take an interest in fostering humanitarian community values. If you give it some thought, you will realize that “brick and mortar” businesses take part in all kinds of local charities and fund raisers to create a similar impression.
Each year, thousands of new bloggers start developing money making blogs around topics that are of personal interest. While this may work for some people, others may naturally be inclined to subjects that are not very popular. As a general rule of thumb, picking an off-beat topic will not be of much use if you want to be successful as a money making blogger. Therefore, you will be well served by keeping an eye on news trends, practical lifestyle matters, and public sentiment. When you are able to balance these three factors, you are sure to be able to create an interesting blog as well as one that will help you convert viewers into customers.