Infographics and instructographics are both great ways to present information in an engaging and educational manner, but some of them are starting to feel like old news. Sure, they can be a great marketing piece for your business and tend to garner likes and upvotes on social media, but now companies are starting to go a step further and create full fledged microsites to share a message and promote brand awareness.

One example of a company doing this right is PerspecSys. PerspecSys is a cloud security company that wanted to show the public just how far we’ve come when it comes to protecting our data. They launched an innovative marketing campaign called The History of Security that highlights how security has evolved over many thousands of years.

Today, when we think about security, we might consider house alarms, safes, or password protected software, but protection goes beyond that.

Home Alarm System

Home Alarm System

Encryption and tokenization are two cutting edge security measures for protecting personal information and private communications.

ITguy

Encryption and Tokenization

Back in the Stone Age, cavemen protected themselves and their families with clubs and rudimentary weapons. Today, we’ve come a long way from using brute force to protect ourselves.

Caveman and his Club

Caveman and his Club

Living in a digital age has changed everything. Check out the full site to see how protective measures have changed with the times and get a sense of the most functional and effective means of security throughout the centuries.