Google Encrypts User Keywords
In today’s Internet marketing world, companies must implement a broad portfolio of strategies to succeed online. Social media is rapidly accelerating in importance, while email marketing is still a reliable strategy. The huge industry that has developed around the online coupon craze –contenders like Groupon, Facebook Deals, and Google Offers–represents an increasingly effective way for...
Why Is It Increasingly Important That Your Email Marketing Services Have a Mobile focus?
We have had a plethora of marketing tools and technology come our way over the last five years or so. Some of have stuck, some have fizzled, but none have been surrounded by more hype than mobile. The continued proliferation of smartphones has made what once seemed like a legend a reality. Savvy marketers have...
What Have Marketers Been Able to Accomplish So Far With the iCloud?
Marketing in the Apple icloudAfter months of speculation, Apple finally unleashed its long rumored iCloud at this year’s World Wide Developer’s Conference in June. The much anticipated cloud-based service is now live and early reviews indicate that it was worth the wait. Boasting everything from free email to a bigger and better version of MobileMe,...
Five Helpful Keyword Research Tools
With the recent changes served up by Googles’ new algorithm Panda, the playing field has become leveled in many ways. Gone are the days of the foreign content farms that churn out material for rock bottom rates and clutter up search engines. Some fair market supporters cry foul, but a majority of the content that...
How Much Does Advertising on Facebook Cost?
Actually, you have to bid for each click/CPC or thousand impressions/CPM. After doing that, the bid estimator will show you the scope or range of bids that are following through with auctions that are the same with yours. Then, when you already run your advertisement, the number of clicks you get (CPC) or the number...
9 Steps to Successful SEO Copy
9 steps to successful SEO copyWebsite promoters know that most traffic comes from the search engines. They also know that two of the major factors that affect ranking in the engines are inbound links to one's site and keywords. Significantly, these two factors work together: the keywords on your site tell search engines what...
Ezine’s Tough Article Policies (Some call it censorship?)
Last week I wrote about Ezine's policy changes in response to Google's Panda Update. Ezine made some strict changes regarding the submission of articles to their directory, and these changes are specifically to combat the poor and duplicate content issues that have caused Ezine to drop in the SERPs. You can read the...
Ezine Articles Strikes Back at Google’s Panda
Ezine articles has been my favorite article directory on the web. Of course many have read about Google's panda update and how that has affected rankings for sites such as Ezine. Ezine however is striking back in an effort to increase the quality of the content on their site. Ezine's popularity as...