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Posts tagged "Google"

Google True View and Its Affect on Marketers

TrueView Ads is an ad format available to marketers in Google’s video publishing network. While they aim to meet the same goals of engaging, driving traffic, and generating conversions, these ads differ greatly...
Google Encrypts User Keywords

Google Encrypts User Keywords

In today’s Internet marketing world, companies must implement a broad portfolio of strategies to succeed online. Social media is rapidly accelerating in importance, while email marketing is still a reliable strategy. The huge industry that has developed around the online coupon craze –contenders like Groupon, Facebook Deals, and Google Offers–represents an increasingly effective way for...
Is the Ignore Option on Google+ an Obstacle for Marketers?

Is the Ignore Option on Google+ an Obstacle for Marketers?

Although Google+ was rolled out with an impressive slate of features, the search company has slowly been adding additional functionality to its new social media platform. One of the latest features to be introduced is the Ignore Option, a function which hence the name, allows users to ignore others by limiting what they see in...
Is Your Wordpress Site bombarded by spam user registrations?

Is Your WordPress Site bombarded by spam user registrations?

Recently infocarnivore.com began getting inundated with spam user registrations. My site settings were set as such that new users would be registered as 'contributors' so that they could post potential content for pending review. Always eager to receive new content from quality guest bloggers (find out more about guest blogging at info carnivore)...
“Yelp is just jealous”: reflections on the Anti-Trust Case against Google

“Yelp is just jealous”: reflections on the Anti-Trust Case against Google

There’s been a lot of controversy lately around the issue of Google’s supposed monopoly over the Search Engines and thus--by a deductive extension that I’m not sure is warranted--of all internet traffic and thus a large portion of the American economy (a deduction which is statistically warranted). To investigate this matter...
What are the Social Marketing Implications of Google Integrating Offers and Wallet into Google+?

What are the Social Marketing Implications of Google Integrating Offers and Wallet into Google+?

Not too many observers were shocked when learning that Google would be integrating many of its existing product with Google+, the social networking platform that has taken the world by storm without even officially being on the market. There has already been talk of integration with the company’s popular webmail client Gmail and advertising program...
Place & Profit: Why would your movement profile be so valuable to companies like Google & Apple?

Place & Profit: Why would your movement profile be so valuable to companies like Google & Apple?

google and apple movementI remember the last week of October in 2010: there was a flurry around the office when we discovered that Google had merged place results with organic search results. I sat down and wrote an article about it right away. This change was actually really good news for our company and our...
Ezine Articles Strikes Back at Google's Panda

Ezine Articles Strikes Back at Google’s Panda

Ezine articles has been my favorite article directory on the web. Of course many have read about Google's panda update and how that has affected rankings for sites such as Ezine. Ezine however is striking back in an effort to increase the quality of the content on their site. Ezine's popularity as...
Achieving Success with Google Adsense

Achieving Success with Google Adsense

Google Adsense is often overlooked by people trying to making money online. Often it is because of a misconception that you cannot make a lot of money on it. However this is not true and it is possible to get impressive revenue per 1000 impressions. Plus there is the benefit of monthly cash payments, no...
Google's 2011 Official Stance on PageRank

Google’s 2011 Official Stance on PageRank

I previously discussed the rumor, "is google ditching page rank?" on this blog, and it was met with a lot of response. Many comments revealed that google has been updating toolbar Page Rank incrementally throughout the past year and that numerous sites have seen a PR increase. Though the updates had now been...