Revamping Your Marketing Strategy in the Face of SOPA and PIPA
The discussions that began online have spilled over into radio, TV, and other traditional media channels. It seems as if everyone these days is talking about Stop Online Piracy Act (SOPA) and Protect Intellectual Property Act (PIPA), two bills that if voted into law, could potentially change the face of the internet as we know...
4 Ways to Build Your Brand on Pinterest
It seems like everywhere I go these days, people are talking about the inspiration-craze that is Pinterest. Recently, the virtual pinboard site reached the 10 million U.S. monthly visitors milestone, a social landmark achieved faster than any independent site in internet history. A majority of Pinterest’s 10 million registered users are female, and over 100...
Clever (and cheap) ways to market your firm
There are many aspects of businesses today that 40, even 20, years ago would’ve been very alien. For example, most firms today realise that employee productivity is often a result of a good work/life balance as opposed to a simple carrot and stick mentality, and do their utmost to facilitate this. One other area which...
Link Building For Bloggers
Link building for bloggers is substantially different than it is for a regular website. Link building is the SEO technique of using back links from one website to another to create Clout for a website or an organization in the search engines. These links tell the search engines a site is worthwhile to other users....
Tips for Entrepreneurs Entering Social Media
Social Media is a powerful tool that is revolutionizing the way people communicate. In recent years, social media has aided in the overthrow of some of the world’s most oppressive regimes and reconnected thousands of people. However, it can also be used for entrepreneurs to launch their business ideas to a global market. Here are...
What CES developments should marketers be on the watch for?
Each and every year in early January, media companies, technology experts, and gadget geeks gather in the halls of the Las Vegas Convention Center. The event that brings them all together - the International Consumer Electronics Show.
How can search marketers take advantage of Siri?
In April of 2010, tech giant Apple purchased Siri, an application that doubles as a personal assistant for mobile users. We are finally getting a chance to see what the app can really do
4 ways to promote your niche website
Do you find your niche web-site having difficulties experiencing the traffic surge that you wished for? Indeed internet marketing has become quite competitive during the recent years and it is important that you innovate if you want to succeed online. You cannot rely on a single way in order to drive traffic your site. In...
Why is it Important to Test to Various Mobile Platforms?
Smartphones have become so popular, that email marketers can no longer afford to ignore mobile devices when designing their email campaigns. It seems like just about everyone has one of these gadgets to call their own, and just about all of them have email reading capabilities at the very least. These factors make having a...
3 Successful SEO Marketing Strategies
It seems today there are a million ways to increase your site exposure. New SEO strategies are popping up weekly, some more effective than others. As websites grow, more people are veering away from basic SEO marketing and expanding alternative techniques. This sparks the creation of new strategies that when utilized with the basics, can...
Is the Ignore Option on Google+ an Obstacle for Marketers?
Although Google+ was rolled out with an impressive slate of features, the search company has slowly been adding additional functionality to its new social media platform. One of the latest features to be introduced is the Ignore Option, a function which hence the name, allows users to ignore others by limiting what they see in...